Our distribution channels

Complete coverage of the Swiss market

Wellzia’s core business is based on complete coverage of the Swiss pharmacy network.

We work with almost 1,900 pharmacies in all the cantons, i.e. almost all the existing stock, either directly or indirectly via wholesalers.

Our strength? We adapt to the type of outlet:

Independent pharmacies: direct or indirect contact via distribution networks

Medium-sized chains: collaboration with regional or specialist chains

Major national chains: negotiated and monitored presence in their outlets

Swiss wholesalers: partnerships with all the major players in the sector to ensure continuous availability of your products

Controlled diversification: hospitals, digital and department stores

In addition to our presence in pharmacies, we have developed other strategic channels to ensure optimum visibility for your products:

Hospitals and clinics

Working directly with purchasing departments, we support product availability as part of a structured hospital distribution system.

Prescribers of specialized medications (direct dispensing)

Targeted approach to this specific medical segment

Swiss department stores (e.g. Manor)

Collaboration with selective retailers, for a consumer exhibition

E-commerce & digital platforms

Partnerships with the main Swiss digital players, to ensure that your references are present on the market’s most popular sites

Specialized buyers and buying groups

we take an active part in negotiations throughout the year to integrate your products into national assortment plans

The strengths of our commercial coverage

100% Swiss coverage on all strategic channels

Pharmacy channel as the mainstay, with over 1,900 pharmacies targeted

Multi-channel approach: pharmacies, hospitals, doctors, retail, e-commerce

Detailed distribution plans for each channel, with precise objectives

Privileged direct work with customers, to reinforce sales and marketing actions

Ability to adapt our tools, messages and field forces to each point of contact

Integrated logistics for fast, smooth direct deliveries

At Wellzia, we believe that effective distribution requires a relevant presence in each key channel, with a focus on proximity, responsiveness and local knowledge.

We don’t just distribute your products: we make them a permanent fixture in the Swiss healthcare ecosystem.

Interested in our services?

Our commitment: to support your growth by maximizing every market opportunity. Contact us today to make your brand a household name.

Discover our solutions

To help you market and develop your brand in Switzerland, we offer a range of tailor-made services.

Our services